Leadership expert Simon Sinek has written two books, Start With Why and Leaders Eat Last, both about managing a successful team. For his TED Talk, he touched on the innate human necessity to feel safe.

According to Sinek, the business world is filled with danger–be it an unstable economy, the fluctuating stock market, or hungry competitors–and the leader needs to set the tone for survival.

“When a leader makes the choice to put the safety and lives of the people inside the organization first, to sacrifice their comforts and sacrifice the tangible results, so that the people remain and feel safe and feel like they belong, remarkable things happen,” Sinek said.